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Why Distribution Beats Production
The best content means nothing without a distribution strategy.
By Evolves Studios
Most brands overinvest in content production and underinvest in distribution. The result? Great content that nobody sees.
Distribution strategy starts with understanding where your audience already spends time. Then, you need a repeatable system to get your content in front of them—whether through owned channels, partnerships, or paid amplification.
Build distribution into your content calendar from day one. Every piece of content should have a distribution plan before production begins.